Weber Seasoning
THE IDEA
To promote the wide variety of Weber Seasonings through satisfying original content. Art directing across all social platforms, we used giveaways and colorful recipes to increase their following 50k+, while beefing up the backyard brand. Directed, shot, and edited all social content.
SERVICES
Strategy
Art Direction
Photography
Content Creation
Recipes
Launching recipe series on Tiktok, Weber tapped into the latest trends in the land of grilling.
