Drizly
THE IDEA
Drizly wanted to engage with it’s existing audience on social through humor while showing newcomers that they are the #1 alcohol delivery app. Tapping into quick-turn trends, influencers campaign’s, and holidays, we were able to bring their silly yet confident presence to social media. I led all creation direction and insights strategy for paid and organic content, leading to boosts in engagement and follower growth.
SERVICES
Strategy
Art Direction
Photography
Content Creation
Lifestyle Moments
Influencer Campaign
My team created a program that allowed us to easily work with content creators. Directing influencers to bring our ideas to life, helped mix that wholesome organic content that every brand wants.
Valentines Day
Holiday Campaign
Everyone restocks their cabinets and bar carts around the holidays. We created campaigns around every major holiday, where we saw our best results. For Valentines Day, we created a functional seductive hotline where fans could call in and sit through satisfying cork pops and sultry suds, ending with a free delivery coupon for your at-home Valentines date night
